Abstract:
creation of a graphic identity for a London-based family bakery. the bakery will have both an online and physical presence, a street shop and a presence on street food markets. there’s a solid connection to the identity and history of the city of Almada, Portugal since it is the birthplace and middle name of one of the owners.
we’ve brought the tiles on the facades, the Tejo River, the “cacilheiros” boats that cross the river, neighbourhood families, and the proximity of everyone to the flavours and smells of one of the world’s best foods. values of the brand refer are tradition and proximity, where everyone is a family and the quality and careful selection of products, highlight and elevate the Portuguese flavours as a distinct place in the city of London.
attributes & core brand values:
family bakery · quality · fresh · natural & organic · tradicional · portuguese · from Almada graphic identity.
Year: 2021
Client: Almada Bakery
Creative Director: João Agostinho
